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The global kombucha tea market is set to witness growth at a CAGR of 12.3% and is anticipated to reach a valuation of around USD 5,234.6 Mn by 2032.
One of the primary factors driving the global kombucha tea market is the growing demand for convenience packaging. Busy lifestyles and time constraints across the globe have increased the demand for on-the-go food items.
This is increasing the sales of kombucha tea that can be easily carried in the pocket. To capitalize on this, key players are adding attractive packaging, which extends the shelf life of kombucha tea storage.
Kombucha tea manufacturers are also constantly providing consumers with more creative products in terms of flavors. The kombucha tea innovation is done to meet consumer demand for a healthy and nutritious drink without compromising the flavor, taste, texture, and nutritional properties of the product.
Key Takeaways from Market Study
Organic kombucha tea is expected to grow at a lucrative 13.8% CAGR during the forecast period. North America kombucha tea market is expected to dominate the global market in 2022, with a share of around 24.1% by 2032 In terms of sales channels, modern trade is expected to have a dominant share in 2022 Online retail stores are expected to grow at a rapid pace during the forecast period. In terms of product type, green tea is expected to dominate the global market in 2022 Black kombucha tea is expected to grow at a rapid pace during the forecast period.
“Manufacturers of kombucha tea are focusing on increasing product transparency. They are also putting together dedicated teams to devise legal marketing strategies to ensure proper kombucha tea representation to woo consumers.” says a Future Market Insights analyst.
List of Key Players Covered in Kombucha Tea Market are:
Wonder Drink Kombucha Asheville Kombucha Mamas, LLC the Coco-Cola Company GT’s Living Foods Humm Kombucha Remedy Drinks Toyo Kombucha Brew Dr. Kombucha Bombucha Yogi Tea The Tea Kombucha
Competitive Landscape
Kombucha tea manufacturers are introducing new products to cater to consumers’ diverse preferences and tastes. Kombucha tea market trends such as changing consumer preferences toward non-alcoholic beverages and increased consumption of healthier beverages, key players are focusing on expanding their product portfolio.
Information Source:
https://www.futuremarketinsights.com/reports/kombucha-tea-market
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Published on April 20, 2022
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